Norton Motorcycles Moves to Donington Hall

| 3/22/2013 4:46:06 PM

Norton Logo 

Historic Donington Hall to serve as Norton Motorcycles new world headquarters and manufacturing facilities

Norton Motorcycles (UK) Ltd. announced that it has completed the purchase of historic Donington Hall, which will serve as its new corporate headquarters and manufacturing facilities.

Donington Hall 

Situated on 26 acres of classic English countryside and located within the Donington Park Grand Prix Circuit race complex, the new head office and production facilities are situated less than a mile from Norton’s current manufacturing plant. The company will first transition its corporate and engineering staff to the new location, and then subsequently prepare for transfer of its manufacturing to the site.

Steeped in British history, the main building Donington Hall was constructed in a Gothic Revival style in 1790. While the original 40,000-square-foot Donington Hall and its grand entry greet with remarkable architectural style, the building’s interior features modern office and meeting facilities. As recently as 2012, the site has served as world headquarters for British Midlands Airways, and benefits from a fresh, complete renovation and modernisation. Located within the same grounds to the rear of Donington Hall is an additional 45,000-square-feet of a newly constructed building complex, known as Hastings House, which will serve as Norton’s production facilities.

“While our current location has served us well as our starting point for Norton, it does not reflect the identity and culture of the Norton brand well.” stated Norton UK Boss Stuart Garner. “Donington Hall brings to mind a unique British style of permanence, strength and quality, attributes that we build into every Norton Motorcycle.” He continued “Style and design alone is not enough however, and beyond the drama of Donington Hall’s main building, the site includes a thoroughly modern facility that will allow us to expand production capabilities, as it is clear that we have quickly outgrown the capacity of our original location.”