Harley-Davidson closes Buell, will sell MV Agusta


| 10/15/2009 11:27:55 AM


Tags: ,

2009 Buell 1125CR
The 2009 Buell 1125CR. Better buy one now, because they won't be making them anymore. 

Reeling from even worse than expected third-quarter results showing an 84.1 percent decline in net income over the same period last year, Harley-Davidson has announced it will shut down its Buell division and sell off MV Agusta, the Italian manufacturer H-D bought just last year. A visibly stunned and emotional Eric Buell, founder of the brand that carries his name, has posted a video announcing the planned December closure.

Eric Buell's video, posted this morning on the Buell website, appears below:

Harley-Davidson had the following to say about the planned closure of Buell and sale of MV Agusta:
Details of Buell and MV Agusta Actions
"The Company will discontinue production of Buell motorcycles. Remaining inventories of Buell motorcycles, accessories and apparel, while they last, will continue to be sold through authorized dealerships. Warranty coverage will continue as normal for Buell motorcycles and the Company will provide replacement parts and service through dealerships.

"The decision will result in a reduction over time of about 80 hourly production positions and about 100 salaried positions at Buell. Employment will end for a majority of Buell employees Dec. 18, 2009.



"Harley-Davidson, Inc. expects to incur approximately $125 million in one-time costs related to the discontinuation of the Buell product line. The Company expects to incur approximately $115 million of that amount this year.

johnny conley
10/16/2009 1:06:00 AM

All these last few years of harley dealers price gouging. Good. Now you can hurt with the rest of us.




The sound and the fury: celebrate the machines that changed the world!

Motorcycle Classics JulAug 16Motorcycle Classics is America's premier magazine for collectors and enthusiasts, dreamers and restorers, newcomers and life long motorheads who love the sound and the beauty of classic bikes. Every issue  delivers exciting and evocative articles and photographs of the most brilliant, unusual and popular motorcycles ever made!

Save Even More Money with our RALLY-RATE plan!

Pay now with a credit card and take advantage of our RALLY-RATE automatic renewal savings plan. You save an additional $4.95 and get 6 issues of Motorcycle Classics for only $24.95 (USA only).

Or, Bill Me Later and I'll pay just $29.95 for a one year subscription!




Facebook Pinterest Instagram YouTube Twitter

Free Product Information Classifieds